I. The Problem
Most link-in-bio tools provide limited customization and surface-level analytics. Creators, freelancers, and small businesses need a platform that blends design freedom, integrated monetization, and real analytics—all while keeping performance and UX first-class.
II. The Solution & Architecture
Olaa.im is a full-featured Next.js-based link-in-bio platform that merges personalization, payments, and analytics into one dashboard. It allows users to design AI-assisted landing pages, manage monetized links, and view granular engagement insights in real time—all powered by Supabase, Clerk, and Stripe.
System Architecture
III. Technology Stack
Frontend & Framework
- Next.js 15 (App Router)
- React 19 (SSR)
- Tailwind CSS
- Framer Motion
Backend & Database
- Supabase (PostgreSQL)
- Clerk Authentication
- Stripe API for Payments
- RESTful API Design
Analytics & Visualization
- PostHog for event tracking
- Chart.js for engagement charts
- Leaflet for geographic data
State & Performance
- Zustand for global stores
- Dynamic imports and code splitting
- Bundle analysis with @next/bundle-analyzer
IV. Core Features
- • Real-time profile editing and instant previews
- • Drag-and-drop link management with @dnd-kit
- • Stripe-powered monetization and product sales
- • AI Theme Builder that extracts color palettes from uploaded images
- • Advanced analytics with device, location, and time-series data
- • Markdown-based blog CMS with SEO optimization
V. Results & Impact
Faster dashboard performance vs. comparable Linktree alternatives
Uptime achieved using Netlify edge CDN and Supabase realtime
Reduction in time for users to create branded pages via Theme Builder
Production-ready SaaS platform live on Netlify
Key Learnings
- •Architecting scalable Supabase schemas enabled real-time updates without polling
- •Zustand proved ideal for lightweight, predictable state management across modules
- •Integrating multiple APIs (Clerk, Stripe, PostHog) required robust error handling and middleware
- •AI-assisted theme generation greatly improved onboarding and brand differentiation
